Hongdae and Yeonnam-dong, Seoul
Photo: Gage Skidmore / Flickr (CC BY-SA 4.0)
Neighbourhood guide

Hongdae and Yeonnam-dong

Live music, a Saturday market and a park on an old rail line

Hongdae is the strip around Hongik University, and Yeonnam-dong is the quieter cafe district behind it. The area runs on evenings, with live venues, clubs and street performers. Daytime is for shops, a Saturday market and the park.

Hongik Univ. Station (Line 2, Gyeongui-Jungang and AREX) is the main entrance. Exit 8 puts you on the pedestrian street where Hongdae R2 Busking Street hosts registered acts, and the Kakao Friends flagship is a minute away. K-Pop Square is closer to exit 1.

For music, Rolling Hall on Eoulmadang-ro books Korean and international bands, and hours follow each night's schedule. KT&G Sangsangmadang is on the same street and runs exhibitions and performances. Club NB is a dance club on Wausan-ro. It opens at 22:00 Sunday to Thursday and 21:30 Friday and Saturday, and stays open until 06:00 or 07:00.

The Hongdae Free Market runs on Saturday afternoons from March to November, and rain cancels it. For a break, walk the Yeonnam section of the Gyeongui Line Forest Park, a linear park of about 6.3 km in total on the former rail line.

Getting there

Hongik Univ. Station is on Line 2, the Gyeongui-Jungang Line and the Airport Railroad (AREX), which links to Incheon Airport. Sangsu Station on Line 6 is closer to the Free Market and Rolling Hall.

13 places
Sangsu (Line 6), exit 2 · Hongik Univ. (Line 2) or Sangsu (Line 6) stations
Tap to open the interactive map

What to see

Start in the afternoon and let the area fill up with the evening. The Kakao Friends flagship and K-Pop Square are both open daily, so shops come first. Registered street performers play near exit 8, but no times are published, so check with the Visit Seoul office.

Weekends are busy. The forest park is crowded on weekend afternoons, so a weekday visit suits it better.

Where to eat and drink

Imi Coffee near exit 1 is closed Tuesdays and takes last orders at 20:30. GMH Dabang in Sangsu-dong is a cafe by day and a wine saloon at night, and it opens late afternoon on weekdays. Dongjin Market in Yeonnam-dong has short listed hours, so go on a weekend afternoon.

Market Hongdae Free Market A Saturday market of handmade and artist-made work, with roughly 50 to 60 teams selling, performing and exhibiting. It runs from March to November.
Landmark · Free Hongdae Playground The small public space (listed as Hongik Cultural Park) where the Saturday Free Market is held, with free entry.
Landmark · Free KT&G Sangsangmadang Hongdae An arts complex run by KT&G on Eoulmadang-ro, with exhibition, performance and film spaces. Opening times differ by space.
Park · Free Gyeongui Line Forest Park (Yeontral Park) A linear park on the former Gyeongui rail line, about 6.3 km in total, with cafes and restaurants along the Yeonnam-dong stretch near Hongik Univ. Station.
Market Dongjin Market A small market in Yeonnam-dong. VisitKorea lists limited weekly hours.
Nightlife Rolling Hall A Hongdae live venue for Korean and international bands, with the stage and floor close together.
Nightlife Club NB A Hongdae dance club on Wausan-ro. Visit Seoul lists it open overnight.
Shopping Kakao Friends Hongdae Flagship Store A character store for Kakao Friends (Ryan, Apeach and others) a minute from Hongik Univ. Station exit 8.
K-pop K-Pop Square Hongdae A K-pop merchandise and fan-experience store on Yanghwa-ro. Visit Seoul says the Line Friends Hongdae flagship store reopened as K-Pop Square Hongdae.
Landmark · Free Hongdae R2 Busking Street A pedestrian street near Hongik Univ. Station where performances are arranged through prior registration.
Market Hongdae R1 Red Culture Market Part of the Red Road, a roughly 2 km tourism street in Hongdae developed by Mapo-gu, with flea markets, caricature drawing, traditional games and busking.
Cafe Imi Coffee A cafe on Donggyo-ro 25-gil, about 240 m from Hongik Univ. Station exit 1.
Cafe GMH Dabang A Sangsu-dong cafe by day and wine saloon by night, with over 200 wines paired with dishes.

Local events in the next 30 days, read from the ward, park and organiser pages each one links to.

  • Nanta at Hongdae Nanta Theatre Performance

    Wednesday to Sunday, one or two shows a day. Next: Wed 4 Nov · Hongdae Nanta Theatre, B2, 29 Yanghwa-ro 16-gil

    Non-verbal kitchen comedy with knife work and acrobatics, an open run since 2015. Wednesdays to Fridays 17:00, Saturdays 14:00 and 17:00, Sundays 14:00. Schedule can change.

    VIP 70,000 won, S 60,000 won, A 50,000 won · Wed to Fri 17:00, Sat 14:00 and 17:00, Sun 14:00 · Map · Source: The Nanta (PMC Production) · 홍대난타극장 난타

  • YNA Chinese and Japanese language exchanges Activities

    Chinese on Wednesdays, Japanese on Thursdays. Next: Wed 4 Nov · YNA Lounge

    Chinese and Korean on Wednesdays, Japanese and Korean on Thursdays, on the fifth floor of 65 Wausan-ro.

    10,000 KRW, drinks included · 19:00 to 21:00 · Map · Source: YNA Language Exchange

  • YNA English and Korean language exchange Activities

    Wednesday to Saturday evenings. Next: Wed 4 Nov · YNA Lounge

    On the fifth floor of 65 Wausan-ro in Hongdae.

    10,000 KRW, drinks included · Wed and Thu 19:00 to 21:00, Fri and Sat 20:00 to 22:00 · Map · Source: YNA Language Exchange

  • Absolute Seoul Pub Crawl, Hongdae Nightlife

    Thursday, Saturday and Sunday, 20:00. Next: Thu 5 Nov · Dokkaebi Party House

    US$20 online, 25,000 KRW at the door · Meet 20:00 to 21:30, party until 01:00 · Map · Source: Absolute Seoul Pub Crawl

  • Hongdae pub crawl (Friday) Nightlife

    Fridays until 26 December, 20:30. Next: Fri 6 Nov · Dokkaebi Party House

    Three bars and a club with four drinks. Bring a photo ID.

    25,000 KRW · 20:30 · Map · Source: The Seoul Pub Crawl (SGW events)

  • Mapo On Stage Concert

    Fri 6 Nov · Open plaza outside Hongik Univ. Station Exit 7

    First edition of a Mapo-gu festival at the plaza by Exit 7. K-pop arcade activities from 14:00, opening at 18:00, then a guest artist concert from 18:40 with Holy Bang, Hype Princess, Keevicz, Dragon Pony, Lil Boi and Dynamic Duo among others.

    14:00 to 21:30 · Map · Source: Seoul Festival portal (FUN SEOUL, Seoul Metropolitan Government) · 제1회 마포 온 스테이지(MAPO ON STAGE) 축제

  • Hongdae Free Market Market

    Saturdays, March to November. Next: Sat 7 Nov · Hongik Children's Park area

    Saturdays from March to November, 13:00 to 18:00. Not held December to February. The Visit Seoul page lists no admission fee.

    Free · 13:00 to 18:00 · Map · Source: Visit Seoul (Seoul Tourism Organization)

  • Hongdae pub crawl (Saturday) Nightlife

    Saturdays until 26 December, 20:30. Next: Sat 7 Nov · Mike's Cabin Hongdae

    Three bars and a club with four drinks. Bring a photo ID.

    25,000 KRW · 20:30 · Map · Source: The Seoul Pub Crawl (SGW events)

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What's on in Hongdae and Yeonnam-dong this week

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